Wednesday, July 25, 2012

P-ew, baby it's you


Amy Taxin, AP, writes about pheromone parties. In NY and LA, singles attend parties with a slept-in t-shirt to be sniffed by other party goers.

Humans can sniff out scents leading to weaker offspring.

The t-shirts are put in a plastic bag—people sniff in the bags and if they find one they like, a photographer projects the person’s pix on the wall so the owner of the shirt can see their admirer before owning up to the shirt.

One party goer bypassed t-shirts that smelled ordinary for those that smelled unique—spicy, rather than baby powder.

Half a dozen couples hooked up.

Smells are very evocative.

What’s next for Facebook—scratch ‘n’ sniff?

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